Retail Bricks & Mortar Needs To Create A Compelling Shopping Experience To Survive

Screen Shot 2013-12-17 at 11.05.49 AMIn this appearance on Varney & Co. on December 16, 2013, Steve Odland says that the only way traditional bricks and mortar retailers can survive long term versus online retailers is to create a compelling shopping experience, get competitive on pricing, and create an online experience of their own.

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